Exchange App iOS Ranking
Last updated
Last updated
The iOS App Ranking tracks download rankings of centralized exchange apps in the U.S. market.
During quiet market periods, many people gradually exit the market, resulting in decreased attention. However, when the market enters a frenzy, hearing stories of others making money draws people back in droves—even those with no prior interest, like kids shining shoes, seek ways to enter the market. This phenomenon is commonly referred to as the "Shoeshine Boy Effect."
By observing the download rankings of the Coinbase app, it’s possible to gauge whether the Shoeshine Boy Effect is occurring. When the app ranks among the top few, it signifies a highly exuberant market with widespread interest in joining, and vice versa.
The blue line in the indicator represents Coinbase’s ranking within the Finance category of iOS apps in the U.S. A lower value indicates a higher rank. When the Coinbase app climbs higher in the rankings, it reflects a stronger retail interest in crypto in the U.S. market. If the app ranks within the Top 10, surpassing traditional finance apps like Interactive Brokers or Yahoo Finance, it could signal a short-term overheated market, as most retail participants have already entered.
Looking back at past bull markets, when Coinbase consistently ranked in the Top 10 for an extended period, it often marked a local market top. The longer the rankings stayed elevated, the more likely it was that the trend was approaching a global peak. The chart below uses a Top 10 threshold as a reference, reviewing the bull markets of 2021 and 2024 for readers’ insights.
